Communication & integrations

Every channel, one place to answer it

Propfusion brings client and team communication into one omnichannel CRM. Portal and website leads, WhatsApp chats, calls, reminders and team messages each have a home in the CRM, connected to the tools your agency already uses every day.

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Portal, website and Meta leads
WhatsApp on the company number
Reminders, viewings and renewals

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Propfusion CRM: Notifications inbox with the New leads chat open, showing Call, WhatsApp and Open lead buttons

Propfusion app: Notifications grouped into new leads, calendar, follow-up reminders, deals, transactions, performance and listings

Connected channels

Where your conversations come from

The channels a Dubai brokerage lives on, connected to the same client records.

Clients

Conversations with buyers, tenants, owners and investors.

WhatsApp Business
WhatsApp calls
Company phone lines
Email

Lead sources

New enquiries, tagged with where they came from.

Property Finder
Bayut
Dubizzle
Meta lead ads
Your website

Your team

Reminders, approvals and messages between colleagues.

Team chat
Inbox threads
App notifications
Daily brief

What lands where

Nothing waits in someone's personal phone

Each kind of message has one place it goes, so the right person sees it and the history stays with the brokerage.

A buyer enquires on Property Finder, Bayut or Dubizzle: Leads list with its source, plus a New leads alert for the assigned agent
A client sends a WhatsApp message: The WhatsApp inbox, on the company number, next to the client's details
A client calls a company line: The calls log, linked to the lead, with the recording when your phone system records calls
A follow-up falls due: The Follow-up reminders thread and the agent's daily brief
A viewing is booked: The Calendar & viewings thread
A tenancy comes up for renewal: The Rentals & renewals thread
An agent asks to publish a listing on the portals: Requests, where a manager approves or rejects it
A colleague shares a lead or listing: Team chat, as a card that opens the record in one tap

Every conversation, on the same records

The inbox for alerts, WhatsApp and calls for clients, and team chat for colleagues, all tied to the same leads and listings.

Inbox

Alerts grouped into threads, not a flood

Every notification lands in a thread that matches its subject: new leads, follow-ups, viewings, rentals, maintenance, deals and listings. Agents see what needs them; managers see the requests waiting for a decision.

A Coming up list of the next meetings and viewings, with how long until each
All, unread and upcoming views, with one click to mark everything read
Portal publishing requests in their own tab, filtered by portal, agent or property

Propfusion CRM: Notifications inbox with chats for calendar, maintenance and listings, unread counts and coming-up events

Client chats on the company number

WhatsApp conversations run through your WhatsApp Business number, so the history belongs to the brokerage. Agents reply from the CRM with templates, files and property cards, and hand a chat to a colleague when needed.

Filter chats by tag, or by received and sent
Search inside any conversation
A clear marker when the 24-hour reply window has closed

Propfusion CRM: WhatsApp inbox with a client conversation arranging a viewing and sharing a listing link

Calls

Every call, answered or missed, in one log

Company-line and portal calls appear in one log, each linked to its client, lead, agent and source, with the recording a click away when your phone system records calls. Agents see their own calls, team leaders their team's and admins everyone's.

Calls made, connected rate, talk time and median call-back time
A missed call opens a call-back task, so nobody is left waiting
Recordings to play, download or keep on legal hold

Propfusion CRM: Calls page with calls made, connected rate, talk time, missed calls, a by-agent table and recordings to play or download

Team chat

Your team's conversations, next to the work

Direct messages, groups and channels for the whole brokerage. Instead of pasting phone numbers and screenshots, agents share the lead, listing, project or contract itself as a card.

Mentions, reactions and pinned messages
Voice notes, and one-to-one voice or video calls
On the web and in the Propfusion app

Propfusion CRM: Team group chat about off-plan launches, with a project shared as a card in the conversation

Morning brief

Every agent starts the day knowing what needs them

The first time an agent opens Propfusion each day, in the app or on the web, a brief sums up the day: new leads since the last visit, leads nobody has contacted yet, follow-ups due and overdue, the viewings and events booked, unread notifications and their response health.

The latest leads, with their portal and type, one tap away
Median reply time, so agents see how quickly they answer
Straight to follow-ups or the leads list from the brief

Propfusion app: Good-morning brief with new and untouched leads, follow-ups, events, unread notifications and latest leads

Screens show the Propfusion Demo Realty sample workspace. All people, listings and numbers are fictional.

For managers

See that every lead got an answer

The inbox doesn't only deliver messages. It shows who saw them and how quickly they acted.

Who saw the new lead
Each lead shows who got the new-lead alert and when they opened it.
Response time against your target
See how long the agent took to respond and by which channel, marked on time or late.
Search every alert
Search the inbox for a client, a listing or a message, and switch between all, unread and upcoming.
Live alerts on the phone
The Propfusion app notifies agents the moment a new lead is assigned to them or a colleague messages them.
Requests in one queue
Pending, approved and rejected portal requests, filtered by portal, agent or property ID.
Caught up, in one click
Mark every notification as read, or switch to unread only when you're busy.

FAQ

Communication questions

Which channels come into Propfusion?

Portal enquiries from Property Finder, Bayut and Dubizzle, Meta lead ads, your website, WhatsApp Business and company phone lines for clients, plus team chat, inbox threads and app notifications for your team. Email to clients goes out from the lead's Email button or as a Fusion Mails campaign.

Do agents use their personal WhatsApp?

No. WhatsApp conversations run through your WhatsApp Business number, so the history belongs to the brokerage and stays with the client’s record when people move on.

Can managers check that every lead got an answer?

Yes. Each lead shows who received the new-lead alert and when they opened it, and how long the agent took to respond and by which channel, marked on time or late against your target.

Does it work on the phone?

Yes. The Propfusion app notifies agents the moment a new lead is assigned to them or a colleague messages them, shows a brief of the day at first open, and carries the same team chat as the web.

Related features

Answer every client from one place

Bring portal leads, WhatsApp, calls and team messages into one CRM your whole brokerage shares.